Tagged: visual marketing campaign
PHOENIX, Ariz. – In a reportedly packed surprise press conference late Wednesday evening, John Pseudonymous, esteemed author and CEO of Twinfamy made an announcement sure to rock the Internet to its very core: the unveiling of Twinfamy Logo 2.0, the site’s brand new game-changing brand.
“With the advent of Google+ and its pretty animated circles and colors,” Pseudonymous commented, massaging the unkempt stubble on his chin, “I found myself asking, ‘Where’s my plus? I can add, too. I was a Mathlete, for crying out loud.'”
Amidst an onslaught of hand-raising journalists and blurted, burning questions, Pseudonymous impressively set the entire throng at ease by directing the audience to the chilled teething rings that had been placed underneath their seats.
Over the faint sounds of glomming and lip-smacks from what Pseudonymous estimated to be “at least a kajillion people,” he continued. “See, when I first started Twinfamy, I had an idea of what image would best represent the site, but realized that not everyone has a pair of 3-D glasses at home, or especially for viewing on-the-go via smartphone, so I spent minute after painstaking minute crafting the logo you’ve come to love and have doodled over and over again on your Trapper Keepers.”
“However, as we enter Twinfamy’s third month, I thought it was time to reassess our visual marketing campaign, so for the past few weeks, our Graphic Design Division has been completely rebuilding, revitalizing, and digitally remastering the logo, optimizing it not only for HD viewing but also Dolby 5.1 Surround Sound. The new look may feel a little drastic and unfamiliar at first, but we’re thrilled with the results and without further ado, will proudly present it to you now. For the first time ever, I give you Twinfamy Logo 2.0!”
Met first with a collective gasp and scattered fainting, the crowd erupted in enthusiastic applause.
One member of the press remarked, “I just…I can’t believe it. For the longest time it’s been unclear as to whether your daughter was the stick figure on the left or the right, and now…well, let’s just say I finally have clarity and will be able to sleep a lot easier tonight.”
“Thank you, O Loyal Reader,” Pseudonymous replied. “But how do you know for sure which one is my daughter?”
“…The…the bow. Isn’t that a bow on the one on the right?”
“Yes, it is, but how do you know it’s my daughter? Can’t boys wear bows, too? Don’t you think that’s a little gender-biased to assume?”
Pseudonymous’s stone-faced demeanor dissolved into a chuckle. “I’m just messing with you. Of course my daughter’s the one in the bow.”
Hilarity ensued as an estimated kajillion burst into a hearty round of laughter.
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